KISS founder and bassist Gene Simmons has come a great distance from evaluating cannabis to heroin. In 2018, Simmons joined the board of Canadian cannabis retailer and producer Invictus MD as “Chief Evangelist Officer.” And now, he’s gearing as much as open a KISS-branded dispensary that can characteristic an unique KISS cannabis pressure, “KISS Kush.” And whereas Simmons says his KISSPENSARY is a pure outgrowth of his change of coronary heart relating to the well being and wellness advantages of cannabis, he additionally admits it’s all in regards to the Benjamins. “I see how a lot cash there’s to be made,” Simmons stated. “It’s going to be very thrilling.”
KISSPENSARY To Open July four in Los Angeles
Rock legend Gene Simmons has long-been outspoken towards using alcohol and medicines. All the time a controversial character, particularly when it got here to cannabis, it was finally science that reworked Simmons’ views on marijuana. “I used to be a type of individuals who stated cannabis is identical factor as heroin,” Simmons advised Excessive Occasions in 2018. “However it’s not! We’re advised by researchers each single day that there’s not solely medical worth in cannabis, however even miraculous outcomes from cannabis-based merchandise.”
Simmons admits, nonetheless, that his entrepreneurial enterprise into the cannabis trade started as a monetary play. Now, nonetheless, the KISS bassist is an outspoken advocate for legalization and training round medical and leisure marijuana. At present, his affiliation with marijuana is one thing he’s pleased with—and one thing he plans to capitalize on.
Simmons’ KISSPENSARY, set to open July four in Los Angeles, provides to his already numerous portfolio of enterprise ventures, some profitable, and a few positively not. “With each buy [at KISSPENSARY], individuals will obtain a duplicate of Carnival of Souls and a Peter Criss head espresso mug which we have now tons of from our failed KISS Coffeehouse in Myrtle Seashore,” Simmons stated.
And along with peddling merchandise from different ventures, KISSPENSARY buyers could have no scarcity of choices with regards to KISS-themed cannabis merchandise. From KISS bongs formed like band members’ heads to KISS rolling papers, KISS grinders and KISS vape pens, KISSPENSARY could have all of it. However the spotlight, for Simmons, is the dispensary-exclusive pressure, KISS Kush.
Gene Simmons: From Anti-Pot Zealot to Trade Advocate
Lately, you received’t hear Gene Simmons say a foul phrase about cannabis. However it wasn’t all the time that approach. The web is awash with unimaginable quotes from Simmons about his views on cannabis. He as soon as advised his youngsters he would reduce them out of his will if he ever caught them smoking weed. He referred to as individuals who consumed cannabis “stoners” and “losers.” Simmons, then again, “by no means rolled something, smoked, ever been drunk, nothing in my mouth save Aspirin possibly,” Simmons stated in 2018. “I’m straight, and all the time have been.”
Now, nonetheless, Simmons acknowledges that he was “conceited and uninformed” in regards to the security and effectiveness of cannabis, particularly for medical makes use of. He’s even modified his tune about leisure consumption. The KISS bassist nonetheless hasn’t admitted to smoking any cannabis himself, not to mention his unique model of weed, KISS Kush. In California’s aggressive cannabis market, will Simmons’ earlier views on weed and bare monetary opportunism flip off cannabis shoppers searching for an genuine expertise? When requested how his KISSPENSARY will set itself other than different cannabis retailers, Simmons had a easy reply: “As a result of, as you all know, KISS is superior.”