SACRAMENTO, CA – The Bureau of Hashish Management (Bureau) introduced at present the launch of a statewide public info program, “Get #weedwise”, encouraging shoppers to solely buy cannabis from licensed companies and warning unlicensed companies to turn into licensed.
The “Get #weedwise” marketing campaign contains intensive outreach educating shoppers in regards to the dangers related to cannabis bought from unlicensed companies. The marketing campaign additionally educates unlicensed companies in regards to the must be licensed and the results of continuous to function and not using a license. At the moment, all business cannabis companies in California should be licensed by the state and adjust to native guidelines associated to business cannabis exercise of their jurisdiction.
The Get #weedwise marketing campaign is multilingual and can use a wide range of promoting strategies. For instance, Get #weedwise digital promoting will warn shoppers about harmful, overseas materials – together with chemical compounds, mildew and fecal matter – that may be present in unlawful, untested cannabis. The marketing campaign may even embrace alerts to unlawful companies informing them that they might face confiscation of money or cannabis by partaking in unlicensed exercise.
A hyperlink to the promoting photographs with an outline of every could be discovered right here – https://bcc.ca.gov/shoppers/weedwise.html.
“This public schooling marketing campaign is the primary to deal with educating shoppers in regards to the variations between cannabis bought from licensed retailers and that from unlawful companies,” stated Lori Ajax, Chief of the Bureau of Hashish Management. “We imagine that this marketing campaign will straight influence client security by clarifying that solely cannabis bought from licensed retailers has met the state’s security requirements, whereas sending a transparent message to unlicensed companies that they should get licensed or shut down.”
Customers can confirm the authorized standing of a cannabis enterprise by visiting the Bureau’s On-line License Search at www.CApotcheck.com.
To subscribe to e-mail alerts to listen to about updates as they turn into out there, please go to the Bureau’s web site at http://www.bcc.ca.gov/. For info on all three state licensing authorities, please go to the state’s California Hashish Portal at https:// cannabis.ca.gov/. Comply with the Bureau on Fb, Twitter and Instagram for every day information and updates.
These seeking to get in contact with the Bureau of Hashish Management might contact us straight by e-mail at [email protected].